Wealth Force

Industry Overview

The wealth industry has grown at a compound annual growth rate (CAGR) of 4.8% since 2015. The wealth market is expected to grow from $475.8 billion in 2020 to $730.7 billion in 2025 at a rate of 9.0%. The CAGR of the wealth market will grow at a rate of 8.8% from 2025 and reach $1,116.1 billion in 2030. The new normal has caused a shift in customer demands across segments – a need for hyper personalized comprehensive advisory services, DIY capabilities and an inclination towards sustainable investment has emerged. Banks are now striving to expand services to focus on the growing and uncontested bottom of the AUM pyramid. The strategy is to redraw the industry boundaries thus making competition irrelevant.

Challenges and Opportunity

Due to the uncertainty brought about by the pandemic, banks now face challenges in retaining customers and providing them with differentiated offerings and more transparency. The frequent attrition of RMs and changing hands upset established clients and advisor relationships. The Global crises have made individuals less confident about their investment decisions and in today’s world, hyper-personalization is acting as a critical feature in achieving loyalty in the growing millennial population.

The hunt for fee based income remains fierce, low interest regimes has pressurised NIM’s and NII’s. Investor beliefs are changing with sustainable and responsible investing becoming crucial to meet new customer expectations.

WealthForce.AI Overview

WealthForce.AI is an AI driven, BIAN compliant, revolutionary oering designed to enhance relationship managers (RMs) productivity, while ensuring hyper-personalization in each customer’s wealth journey.

The platform has embedded AI tools at relevant touchpoints of the RM and Customer journeys, bundled within each of the three core pillars of business growth. Hyper-automation – eliminate operational friction and reduce the time that RMs spend on mundane work; hyper-personalization – using data to provide information and “nudges” for clients; and superior customer experience, enabling RMs/advisors to have a rich and beneficial relationship with clients. All this is delivered keeping in mind risk and compliance standards in the markets

WealthForce.AI is designed around 3 pillars –

  • Hyper Personalization – to provide highly sophisticated personal insights
  • Hyper Automation – seamless automation of mundane tasks
  • Superior Customer Experience – These pillars provide a robust 3D compliance and enhance revenue

It is a future-proof solution with:

A basket of AI/ML tools for banks to choose from – catering to advanced business needs.

Organised at the API level, which enables product customization and collaboration for open innovation. It allows changing and customising the front end design by the bank, without disrupting the legacy backend.

Wealth Marketplace that provides future ready next generation digital architecture with a rich partner network. It is built to help Fintechs and FIs take advantage of the best breed of the functionalities available with the advanced market players. It enables Open Banking, Collaboration, Communication, Reporting, access to Government Central databases and depository systems.

ESG functionality that leverages AI to replace the tedious process of identifying a company’s ESG position with minimal inputs. The solution is cloud native and can be consumed as a standalone application or integrated with an organization’s systems through APIs.

Nudges that make use of biases and mental shortcuts to influence behaviour and decisions while preserving freedom of choice. Our wealth nudges, backed by deep data analytics, formulate real time alerts for multiple customer actionables.

Smarter Virtual Engagement for a high-touch experience in today’s world. It simulates proactive, in-person experiences for the client anytime, anywhere.

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